by Marlon Emmanuel Mcleod
With 2.38 billion users monthly, Facebook is one of the world’s largest social media platforms. Of those users, 96% of them access the site via a mobile device. That’s a lot of people using Facebook on the go! Given the ubiquity of mobile devices, it’s no wonder that 40% of consumers say they watch the most videos on Facebook from the suggested posts.
Facebook isn’t just for individuals, though. It’s also a powerful tool for businesses, both big and small. In fact, 65 million small businesses have Facebook Pages, Accounts, and advertising on the platform using measurement services. That’s a lot of potential customers! Not to mention, 83% of marketers, which is more than one million registered users, say they use Facebook as part of their brand’s social strategy.
Who Created Facebook And Instagram?
Mark Zuckerberg is the founder and CEO of Facebook. He’s one of the richest people in the world, with a net worth of over $50 billion. Mr. Zuckerberg started Facebook in 2004 while he was a student at Harvard University. The platform was originally designed for college students to connect with one another. But it quickly grew in popularity and now anyone can create a Facebook account.
Kevin Systrom is the co-founder and CEO of Instagram. He started the photo-sharing app in 2010 with Mike Krieger. Instagram was bought by Facebook in 2012 for $1 billion. Mr. Systrom’s net worth is $1.6 billion. Both Facebook and Instagram are headquartered in Menlo Park, California.
What Do Facebook And Instagram Look Like?
Facebook has a blue, white, and grey color scheme. The home page consists of a newsfeed where users can see updates from friends, family, and businesses they follow. There is also a sidebar with shortcuts to different sections of the site, such as Pages, Groups, Events, and the Marketplace. The top of the home page has a search bar and options to create a post, upload a photo or video, message friends, and view notifications.
Instagram has a similar color scheme to Facebook: black, white, and grey. But it also incorporates other colors into its design, depending on the content that’s being shared. For example, photos with lots of blues and greens will have an overall greenish tint. The home page of the app is a feed of photos and videos from people you follow. There is also a section for exploring new content, as well as a profile page where users can see their own posts. The bottom of the screen has shortcuts for the home page, search, camera, notifications, and direct messages.
What Can You Do On Facebook And Instagram?
There are a lot of things you can do on both Facebook and Instagram! Here are some of the most popular activities:
– Post updates about your life, thoughts, or day-to-day experiences
– Share photos and videos
– Connect with friends and family members
– Join groups with like-minded people
– Follow businesses, celebrities, and other public figures
– Send direct messages
– Like, comment on, and share other people’s posts
– Watch videos
– Play games
What Are The Differences Between Facebook And Instagram?
While there are a lot of similarities between Facebook and Instagram, there are also some key differences. Here are some of the most notable ones:
– Facebook is a social networking site while Instagram is a photo and video sharing app – which allows people to see your public profile.
– Facebook has a newsfeed while Instagram has a feed of photos and videos.
– Facebook is available in over 100 languages while Instagram is only available in 30.
– Facebook allows users to join groups while Instagram does not.
How Many Users Does Facebook Have?
As of June 2017, Facebook has 2 billion active users. That’s a lot of people! In fact, if Facebook were a country, it would be the largest in the world. The platform is available in over 150 languages and used by people of all ages.
How Many Users Does Instagram Have On The Platform?
Instagram has 700 million active users as of April 2017. That number is expected to grow to 1 billion users by 2018. The photo-sharing app is especially popular with millennials and Gen Z. In fact, over 60% of 18 to 29-year-olds use Instagram.
What Do People Use Facebook And Instagram Accounts For?
People use Facebook and Instagram accounts for a variety of reasons, due to the fact they have similar technologies. The most common activities include staying in touch with friends and family, sharing multiple images and videos, and finding out about news and current events.
But the platforms are also used for marketing purposes. Businesses can create Pages on Facebook to promote their products or services. And they can post sponsored content on Instagram to reach a wider audience.
Facebook offers a number of different advertising and measurement services to help businesses grow their reach and measure their success. For example, businesses can create ads on Facebook pages and accounts that target specific demographics or interests. They can also use Facebook’s analytics tools to see how people are interacting with their Pages and posts. This information can help businesses make decisions about what content to create and how to best reach their target audience.
How Are Facebook And Instagram Different?
Facebook and Instagram are different in a few key ways. First, Facebook is more text-heavy than Instagram. That’s because it was originally designed as a way for people to connect with one another and share updates about their lives.
Instagram, on the other hand, is all about visuals. The platform is perfect for sharing photos and videos. In fact, more than 80% of users say they follow brands on Instagram to get a behind-the-scenes look at what they’re up to. Another key difference between the two platforms is that Facebook is public and accessible to everyone. Anyone can create a profile and start sharing content.
Instagram is a bit more exclusive. Users have to be invited by someone who already has an account in order to join. And even then, they can only see content from the people they’re following. This makes it a great platform for sharing more personal moments and connecting with close friends and family.
Facebook and Instagram are two of the most popular social media platforms in the world. They’re both owned by Facebook, Inc. and have a lot of similarities. But there are also some key differences between the two platforms.
What is the Purpose of Facebook?
The mission of Facebook is “to give people the power to share and make the world more open and connected.” Essentially, it’s a platform for people to connect with each other, share information and experiences, and build relationships. CLICK HERE TO KNOW MORE!
How Does Facebook Make Money?
Facebook makes money through advertising. Businesses can create ads that target specific groups of people based on interests, demographics, and behaviors. For example, a business could create an ad targeting women aged 18-24 who live in the United States and like fashion brands such as Forever 21 and H&M.
What Are the Different Types of Facebook Ads?
There are four main types of Facebook ads And Services:
– Boosted posts: These are regular posts that businesses pay to have seen by more people.
– Sponsored stories: These are stories about someone liking or commenting on a Page that includes an ad.
– Promoted Page ads: These are ads that feature a business’ Page and are shown to people who are not already fans of the Page.
– Dark posts: These are ads that don’t appear on a business’ Page, but only in the News Feeds of people who match the target audience for the ad.
Instagram is a photo and video sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger and launched in October 2010 on iOS. A version for Android devices was released a year and a half later, in April 2012, followed by a feature-limited website interface in November 2012, and apps for Windows 10 Mobile and Windows 10 in April 2016 and October 2016 respectively.
The app allows users to upload photos and videos to the service, which can be edited with filters and organized with tags and location information. Users can also browse other users’ content by tags and locations, and view trending content. Users can “like” photos, and follow other users to add their content to a feed.
Instagram has seen a significant increase in usage over the years. It had 30 million registered users in September 2010, 80 million in June 2011, 100 million in February 2012, 200 million in April 2013, 300 million in December 2014, 400 million in September 2015, and 500 million in June 2016.
As of May 2019, over one billion people use Instagram every month.
How Does Instagram Make Money?
Instagram makes money through advertising. Businesses can create ads that target specific groups of people based on interests, demographics, and behaviors. For example, a business
What is Instagram?
Instagram is a photo and video-sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger and launched in October 2010. The app allows users to upload photos and videos, which can be edited with filters and organized with tags. Users can also browse other users’ content, comment on it, and share it on other social media platforms.
As of June 2018, Instagram has millions of monthly active users. Of those users, 80% live outside of the United States. That’s a lot of international engagement! And it’s no wonder given that Instagram has been translated into over 30 languages.
Why Use Instagram?
There are a number of reasons why you should use Instagram for your business. First, it’s a great way to visually showcase your products or services. Second, it’s a great way to connect with potential and current customers. And third, it’s a great way to build brand awareness.
How to Use Instagram for Business
Now that you know a little bit more about Instagram, let’s talk about how you can use it for your business.
First, you’ll want to create a business account. This is different from a personal account and will allow you to access insights, run ads, and more.
Second, you’ll want to create compelling content. This means using high-quality images and videos, as well as using hashtags and captions to get your content seen by more people.
Third, you’ll want to use Instagram Stories. This is a great way to share behind-the-scenes content, as well as share sneak, peeks of new products or services.
Fourth, you’ll want to take advantage of Instagram ads. This is a great way to reach more people with your content and promote your products or services.
Instagram App
Instagram is a social networking app that allows users to share photos and videos from their lives, add text and filters, and share with friends on the app and other social media platforms. The app was first launched in October 2010 as an iOS app, and then in April 2012 an Android app was released. In December 2014, Instagram had 400 million active users. As of June 2018, Instagram has over one billion monthly active users, making it one of the most popular social networking apps.
One of the reasons for Instagram’s popularity is its filters. Users can add different filters to their photos and videos to change the look and feel. There are a variety of filters available, and each can be customized to make the photo or video look exactly how the user wants.
Instagram is also a great way to connect with friends and followers. Users can follow other users to see their photos and videos, and they can comment on and like photos and videos. Users can also share photos and videos on other social media platforms such as Facebook, Twitter, and Snapchat.
Instagram is a great way to build brand awareness. Businesses can create profiles for their businesses and share photos and videos of their products or services. They can also use hashtags to get their content seen by more people.
Instagram Users
Instagram users are some of the most engaged users on social media. They are constantly using the app to share photos and videos of their lives, and they often interact with other users by commenting and liking photos and videos. Businesses can reach these users by creating profiles for their businesses and sharing photos and videos of their products or services. They can also use hashtags to get their content seen by more people.
Instagram Stories
Just Essential Cookies for Algorithm
There are many different types of cookies, but some are more essential than others. The most essential cookies for an algorithm are the ones that allow it to function properly and efficiently. Without these cookies, the algorithm would not be able to do its job.
The first essential cookie is the cookie that allows the algorithm to access data. This cookie is necessary for the algorithm to be able to read and process the data. The second essential cookie is the cookie that stores the results of the algorithm. This cookie is necessary for the algorithm to be able to remember the results it has generated.
These two essential cookies are necessary for the algorithm to function properly. Other cookies may be helpful or useful, but these two are absolutely essential.
Instagram Stories is a great way to share content with followers. Users can share photos and videos that are up to 15 seconds long, and the content will disappear after 24 hours. This is a great way to share behind-the-scenes content, as well as sneak, peeks of new products or services.
What Is Facebook?
Facebook isn’t just for individuals, though. It’s also a powerful tool for businesses, both big and small. In fact, 65 million small businesses have Facebook Pages. That’s a lot of potential customers! Not to mention, 83% of marketers say they use Facebook as part of their brand’s social strategy from different companies. Clearly, Facebook is an important part of any social media marketing plan.
Clearly, Facebook is an important part of any social media marketing plan.
It’s hard to believe that just a few years ago, Facebook was the only social media platform worth considering for brands. But in 2022, Instagram will be the clear winner for businesses of all sizes. Here’s why:
1. Instagram has more engaged users than any other platform.
2. Instagram is visually-based, making it perfect for businesses that are highly visual, such as fashion or product-based businesses.
3. Instagram Stories is incredibly popular, with over 500 million daily active users. This feature allows businesses to connect with their audience in a more personal way and share behind-the-scenes content that wouldn’t normally be seen on the main feed.
4. The platform is constantly evolving, with new features being added all the time (such as shoppable posts and IGTV). This means that businesses can always find new ways to connect with their target audience on Instagram.
5. Instagram ads are highly effective and can be customized to target specific demographics.
6. Many influencers are on Instagram, which provides businesses with an opportunity to reach a wider audience through partnerships and sponsorships.
7. The platform is owned by Facebook, so businesses can easily integrate their Facebook marketing strategy with their Instagram strategy.
There are many reasons why Instagram is the best social media platform for businesses in 2022. If your business isn’t on Instagram yet, now is the time to start!
In 2022, Instagram will be the clear winner for businesses of all sizes. Here’s why:
1. Instagram has more engaged users than any other platform.
2. Instagram is visually-based, making it perfect for businesses that are highly visual, such as fashion or product-based businesses.
3. Instagram Stories is incredibly popular, with over 500 million daily active users. This feature allows businesses to connect with their audience in a more personal way and share behind-the-scenes content that wouldn’t normally be seen on the main feed.
4. The platform is constantly evolving, with new features being added all the time (such as shoppable posts and IGTV). This means that businesses can always find new ways to connect with their target audience on Instagram.
5. Instagram ads are highly effective and can be customized to target specific demographics.
6. Many influencers are on Instagram, which provides businesses with an opportunity to reach a wider audience through partnerships and sponsorships.
7. The platform is owned by Facebook, so businesses can easily integrate their Facebook marketing strategy with their Instagram strategy
As businesses increasingly turn to Instagram as their primary social media marketing platform, it’s important to consider how to measure the success of your campaigns. Fortunately, there are a number of measurement services that can help you track key metrics such as reach, engagement, and ROI.
One of the most popular measurement services is Hootsuite Insights. This service allows businesses to track how their Instagram posts are performing, as well as measure the impact of their Instagram campaigns. Hootsuite also offers a variety of other tools and services that can help businesses improve their social media marketing strategy.
Another popular measurement service is Sprout Social. This platform allows businesses to track not only Instagram metrics, but also Twitter, Facebook, LinkedIn, and Google+ metrics. Sprout Social also offers a variety of different features, including reports, team management, and scheduling. Whichever measurement service you choose, make sure that it offers the ability to track Instagram metrics. This will be essential in determining the success of your Instagram campaigns.
How Does Facebook Works?
As a social media marketer, it’s important to understand how Facebook Products work. In particular, essential cookies are required to use these sites, so it’s important to be aware of what they are and how they work. Additionally, user engagement is an important factor to consider when using Facebook Products. By understanding how people interact with your content, you can create better posts that will engage your audience.
There are three types of cookies that are used on Facebook Products: session, persistent, and third-party. Session cookies expire when the user closes their browser, while persistent cookies remain on the user’s device for a set period of time. Third-party cookies are placed by a domain other than Facebook and are used to collect data about the user’s activity on other websites.
In order to use Facebook Products, it’s necessary to have cookies enabled in your browser settings. If you’re not sure how to do this, consult your browser’s documentation. Once cookies are enabled, you’ll be able to log into Facebook and use all of the features that are available.
User engagement is an important factor to consider when using Facebook Products. The amount of time that someone spends on your content will impact how often they see your posts in their News Feed. If you want to increase the chances that your content will be seen by more people in any country, you need to create posts that are interesting and engaging.
There are a few different ways to measure user engagement. One way is to look at the number of likes, comments, and shares that your content receives. Another way to measure engagement is to look at the amount of time that people spend on your content. The more time that people spend on your content, the more likely they are to see it in their News Feed.
Instagram vs. Facebook by the numbers
When it comes to social media, there are a lot of platforms to choose from. But which one is the best for your business? As of June 2018, there are over 2 billion monthly active Facebook users and 1 billion monthly active Instagram users. This means that both platforms have a huge potential audience for businesses to reach around the world.
However, when it comes to engagement, Instagram wins hands-down. The average engagement rate for brands on Instagram is 10 times higher than the average engagement rate on Facebook. This is likely because Instagram is a visual platform, and people are more likely to engage with visuals than with text.
Instagram also has some features that Facebook doesn’t have, such as Stories and IGTV. These features allow businesses to connect with their audience in a more personal way and share behind-the-scenes content that wouldn’t normally be seen on the main feed.
When it comes to ads, both platforms are effective. However, Instagram ads tend to be more expensive than Facebook ads. This is because Instagram is a visual platform and businesses are willing to pay more for visuals than for text. Overall, Instagram is the better platform for businesses in terms of engagement and features. However, Facebook should not be ignored as it still has a huge potential audience.
If you’re looking for help with your social media marketing, contact our team at Witty + Pretty today! We’re experts at creating content that performs well on both Instagram and Facebook.
Monthly Active Users From Many Countries
The first thing to note is that the number of monthly active users (MAU) is not the same as the number of registered users. MAU is a measure of how many people are actually using the platform on a monthly basis. The fact that Facebook has more than 2 billion MAU is a testament to its popularity. However, it’s important to remember that not all of those users are potential customers for your business. In fact, most of them probably aren’t.
That’s why it’s important to look at other statistics, such as the percentage of users who access the social network via a mobile device. In 2018, 78% of Facebook users accessed the platform via a mobile device. This is important to note because it shows that Facebook is accessible to people who are on the go. If your target audience is people who are always on the move, then Facebook should be a part of your social media marketing strategy.
Instagram, on the other hand, is a mobile-first platform. This means that the majority of users access the platform via a mobile device. In 2018, 80% of Instagram users accessed the platform via a mobile device. This is important to note because it shows that Instagram is catering to its mobile audience. If your target audience is people who are using their smartphones more often than their desktop computers, then you should definitely be using Instagram as part of your social media marketing strategy.
Another thing to consider is the demographics of each social network. If your target audience is teenagers or young adults, then you should definitely be using Instagram. This is because 62% of Instagram users are between the ages of 18 and 29. Facebook, on the other hand, has a more diverse user base. In 2018, 52% of Facebook users were between the ages of 18 and 29. However, 41% of Facebook users were 30 or older. This is important to consider because it shows that Facebook is not just for young people. If your target audience is middle-aged adults, then you should definitely be using Facebook as part of your social media marketing strategy.
Mobile Access Of Over Million of Users In Many Countries
96% of active user accounts accessed the social network via a mobile device in 2018. This stat is important because it shows that Facebook is accessible to people on the go. Mobile users are more likely to see your posts if they’re browsing Facebook while they’re out and about.
The percentage of mobile users is even higher on Instagram. In 2018, 80% of active user accounts accessed the social network via a mobile device. This stat is important because it shows that Instagram is catering to its mobile audience. If your target audience is people who are using their smartphones more often than their desktop computers, then you should definitely be
Video Views Of Uploaded Content On Facebook
40% of consumers said that they watch the most videos on Facebook. This stat is important because it shows that video content is becoming increasingly popular on the platform. If you’re not already using video content as part of your marketing strategy, now is the time to start considering it.
Business Pages And Accounts
65 million small businesses have Facebook Pages. This stat is important because it shows that there’s a large market for businesses on Facebook. If you don’t already have a business page, now is the time to create one.
1.3 billion people use Facebook Messenger every month. This stat is important because it shows that Facebook Messenger is a popular way for people to communicate with businesses. If you’re not already using Messenger as a way to connect with your customers, now is the time to start considering it.
Which is Better for Your Brand: Facebook or Instagram App?
Now that we’ve looked at some of the key statistics, it’s time to answer the question: which platform is better for your brand, Facebook or Instagram?
The answer to this question depends on a number of factors, such as your business goals, target audience, and budget. However, in general, we recommend using both platforms as part of your social media strategy. Both Instagram and Facebook have their own unique benefits that can be leveraged to achieve different business goals. For example, Instagram is great for building brand awareness, while Facebook is better for generating leads and sales.
As a business, you should be using both Instagram and Facebook apps, as part of your social media strategy. Each platform has its own unique benefits that can be leveraged to achieve different business goals. For example, Instagram is great for building brand awareness, while Facebook is better for generating leads and sales. If you’re not sure which platform is right for your business, contact our team! We can help you create a social media strategy that’s tailored to your specific goals.
There you have it! That’s everything you need to know about Instagram vs Facebook in 2022. We hope this article has helped you better understand the two platforms and how they can be used to achieve different business goals. If you have any questions, feel free to contact our team! We’re always happy to help. Others post
by Marlon Emmanuel Mcleod
